With a portfolio of luxury holiday properties in Cornwall, Niche Retreats required an effective SEO strategy to drive traffic via hugely competitive keyword search terms, as well PPC advertising.
"After working with Site Reach for a year, my most important target keywords are now on page-1 Google. I’m delighted with their work."
Search Engine Optimisation
Pay-per-Click marketing
Conversion Rate Optimisation
Web Analytics
Google Link Penalty Removal
Link Building
By analysing Niche Retreats’ website & analytics data, Site Reach identified key improvements to be made to the structure, content and coding of their newest website which could improve their Search Engine Optimisation performance. An integrated SEO and PPC strategy was rolled-out to ensure the client received page-1 visibility for as many broad & long-tail phrases as possible.
Within the first 9 months of launching the campaign, 70% of Niche Retreats targets keyphrases were on Page-1 Google.
Additionally, Niche Retreats were the victim of a Negative SEO attack on their domain during the campaign. Site Reach were quick to identify the problem caused by spammers and repair the damage to the domain limiting ranking demotion to just a few weeks. The client’s visibility was fully restored within 1 month.
+70%
Search engine optimisation
New Organic Sessions
+110%
Pay-per-click
Quality Traffic, Same Spend
+55%
Conversions & Analytics
Online Bookings